hi i’m mackenzie this is ME IN MY FAVORITE PLACE
(ON SET. EYE ROLL)
i was the #1 ranked copywriter in the world at the 2022 one show, and #5 ranked overall creative. i was unranked in squarespace website creation skills.
i’m also a former child, D1 athlete on a men’s team, and marathon runner (literally never doing that shit again).
in another life i hope to be a dog with a nice family.
click here to read more to read about me in D&AD
currently typing things at Ogilvy.
yes i still use my college email, ok? hartm@bu.edu
where everyone i know in real life pretends to have it all together: MacKenzie Hart on LinkedIn
Uber Rating: 4.70 PLEASE! I CAN EXPLAIN!
the goods
Emmy Awards 2022 - Nomination - The Lost Class, Change the Ref
Young Guns 20 - Finalist
Cannes Lions 2022 - Titanium Lion - The Lost Class, Change the Ref
Cannes Lions 2022 - Gold Lion - Film - Online Film: Not-for-profit / Charity / Government - The Lost Class, Change the Ref
Cannes Lions 2022 - Gold Lion - PR - Not-for-profit / Charity / Government - The Lost Class, Change the Ref
Cannes Lions 2022 - Gold Lion - PR - PR Techniques - Use of Events & Stunts - The Lost Class, Change the Ref
Cannes Lions 2022 - Gold Lion - Social & Influencer - Social Content Marketing - Social Film - The Lost Class, Change the Ref
Cannes Lions 2022 - Silver Lion - Social & Influencer - Not-for-profit / Charity / Government - The Lost Class, Change the Ref
Cannes Lions 2022 - Bronze Lion - Social & Influencer - Influencer Marketing - Innovative Use of Influencers - The Lost Class, Change the Ref
Cannes Lions 2022 - Bronze Lion - Film Craft - Production - Achievement in Production - The Lost Class, Change the Ref
Cannes Lions 2020/2021 - Silver Lion - Outdoor - In Someone Else’s Shoes, Santander
Cannes Lions 2020/2021 - Shortlisted - Glass: The Lion for Change - In Someone Else’s Shoes, Santander
Cannes Lions 2024 Shortlist - Social & Influencer, Creator, Influencer and Celebrity Partnerships, Foodmarks, The Coca-Cola Company
Cannes Lions 2024 Shortlist - Media, Use of Events and Stunts - Foodmarks, The Coca-Cola Company
D&AD 2022 - Black Pencil - Direct - Film - The Lost Class, Change the Ref
D&AD 2022 - Black Pencil - Branding - Tactical - The Lost Class, Change the Ref
D&AD 2022 - Yellow Pencil - Integrated - Content Led Campaigns - The Lost Class, Change the Ref
D&AD 2022 - Yellow Pencil - PR - Events & Stunts - The Lost Class, Change the Ref
D&AD 2022 - Yellow Pencil - Film - Health & Wellbeing - The Lost Class, Change the Ref
D&AD 2022 - Graphite Pencil - Direct - Film - The Lost Class, Change the Ref
D&AD 2022 - Graphite Pencil - Film - Social Commercials Over 30 Seconds - The Lost Class, Change the Ref
D&AD 2022 - Graphite Pencil - PR - Use of Media Relations - The Lost Class, Change the Ref
D&AD 2022 - Graphite Pencil - Film - Social Commercial Campaigns - The Lost Class, Change the Ref
D&AD 2022 - Wood Pencil - Integrated - Health & Wellbeing - The Lost Class, Change the Ref
D&AD 2022 - Wood Pencil - PR - Public Affairs - Gerry’s Partisan Pizza, RepresentUs
D&AD 2020 - Yellow Pencil - In Someone Else’s Shoes, Santander
One Show 2022 - Global Rankings - #1 Copywriter
One Show 2022 - Global Rankings - #5 Overall Creative
One Show 2022 - Global Rankings - #1 Agency
One Show 2022 - Global Rankings - Highest Rank Work
One Show 2022 - Best of Show - The Lost Class, Change the Ref
One Show 2022 - Best of Discipline - Creative Use of Data - The Lost Class, Change the Ref
One Show 2022 - Best of Discipline - Out of Home - The Lost Class, Change the Ref
One Show 2022 - Best of Discipline - Experiential & Immersive - The Lost Class, Change the Ref
One Show 2022 - Gold - Experiential & Immersive - Spatial Design - The Lost Class, Change the Ref
One Show 2022 - Gold - Creative Use of Data - Storytelling - The Lost Class, Change the Ref
One Show 2022 - Gold - Out of Home - Brand Installations - The Lost Class, Change the Ref
One Show 2022 - Gold - Out of Home - Experiential & Installations / Experiential & Immersive - The Lost Class, Change the Ref
One Show 2022 - Gold - Out of Home - Craft/Photography - The Lost Class, Change the Ref
One Show 2022 - Gold - Out of Home - Craft/Art Direction - The Lost Class, Change the Ref
One Show 2022 - Gold - Public Relations - Events & Experiential - The Lost Class, Change the Ref
One Show 2022 - Gold - Public Relations - Integrated PR Campaign - The Lost Class, Change the Ref
One Show 2022 - Gold - Direct Marketing - Experiential/In-Person Events - The Lost Class, Change the Ref
One Show 2022 - Gold - Direct Marketing - Social Media Post/Series - The Lost Class, Change the Ref
One Show 2022 - Gold - Direct Marketing - Integrated Campaign - The Lost Class, Change the Ref
One Show 2022 - Gold - Experiential & Immersive - Craft - Dynamic Data Visualization - The Lost Class, Change the Ref
One Show 2022 - Gold - Experiential & Immersive - Events / Stunts / Competitions / In-Person - The Lost Class, Change the Ref
One Show 2022 - Gold - Experiential & Immersive - Brand Installations - The Lost Class, Change the Ref
One Show 2022 - Gold - Film - Online Films & Video / Long Form - Single - The Lost Class, Change the Ref
One Show 2022 - Gold - Film - Online Films & Video / Long Form - Series - The Lost Class, Change the Ref
One Show 2022 - Gold - Health & Wellness - Public Relations - The Lost Class, Change the Ref
One Show 2022 - Gold - Moving Image Craft - Writing/Series - The Lost Class, Change the Ref
One Show 2022 - Gold - Social Media - Craft/Use of Visuals - The Lost Class, Change the Ref
One Show 2022 - Gold - Social Media - Stunts & Activations - The Lost Class, Change the Ref
One Show 2022 - Gold - Social Media - Active Engagement/Call to Action - The Lost Class, Change the Ref
One Show 2022 - Silver - Public Relations - Media Relations - The Lost Class, Change the Ref
One Show 2022 - Silver - Direct Marketing - Craft/Art Direction - The Lost Class, Change the Ref
One Show 2022 - Silver - Cultural Driver - The Lost Class, Change the Ref
One Show 2022 - Silver - Integrated - Craft/Storytelling - The Lost Class, Change the Ref
One Show 2022 - Silver - Public Relations - Events & Experiential - Gerry’s Partisan Pizza, RepresentUs
One Show 2022 - Bronze - Integrated - Integrated Branding Campaign - The Lost Class, Change the Ref
One Show 2022 - Bronze - Design - Craft - Art Direction - The Lost Class, Change the Ref
One Show 2022 - Bronze - Moving Image Craft - Writing/Single - The Lost Class, Change the Ref
One Show 2022 - Bronze - Experiential & Immersive - Craft - Art Direction - The Lost Class, Change the Ref
One Show 2022 - Bronze - Public Relations - Current Event Response - Gerry’s Partisan Pizza, RepresentUs
One Show 2020 - Silver Pencil - In Someone Else’s Shoes, Santander
One Show 2020 - Bronze Pencil - In Someone Else’s Shoes, Santander
One Show 2020 - Bronze Pencil - In Someone Else’s Shoes, Santander
Effie Awards 2022 - Bronze - David vs. Goliath - The Lost Class, Change the Ref
Effie Awards 2022 - Gold - Social Good - Non-Profit - The Lost Class, Change the Ref
Clio Awards 2022 - Agency of the Year - Leo Burnett Chicago
Clio Awards 2022 - Advertiser of the Year - Change the Ref
Clio Awards 2022 - Silver - Public Relations - Special Event/Activation - Gerry’s Partisan Pizza, RepresentUs
Clio Awards 2022 - Bronze - Integrated Campaign - Public Service - Gerry’s Partisan Pizza, RepresentUs
Clio Awards 2022 - Grand Clio - Experience/Activation - The Lost Class, Change the Ref
Clio Awards 2022 - Grand Clio - Integrated Campaign - The Lost Class, Change the Ref
Clio Awards 2022 - Grand Clio - Direct - The Lost Class, Change the Ref
Clio Awards 2022 - Grand Clio - Print - The Lost Class, Change the Ref
Clio Awards 2022 - Gold - Creative Use of Data - The Lost Class, Change the Ref
Clio Awards 2022 - Gold - Design - Spatial Design - The Lost Class, Change the Ref
Clio Awards 2022 - Gold - Design Craft - The Lost Class, Change the Ref
Clio Awards 2022 - Gold - Direct - Experience/Activation - The Lost Class, Change the Ref
Clio Awards 2022 - Gold - Experience/Activation - The Lost Class, Change the Ref
Clio Awards 2022 - Gold - Out of Home - Ambient - The Lost Class, Change the Ref
Clio Awards 2022 - Gold - Public Relations - Cause Related - The Lost Class, Change the Ref
Clio Awards 2022 - Gold - Public Relations - Public Affairs - The Lost Class, Change the Ref
Clio Awards 2022 - Gold - Public Relations - Self Promotion - The Lost Class, Change the Ref
Clio Awards 2022 - Silver - Design - Posters - The Lost Class, Change the Ref
Clio Awards 2022 - Silver - Design Craft - Image Creation - The Lost Class, Change the Ref
Clio Awards 2022 - Silver - Film Craft (Direction) - The Lost Class, Change the Ref
Clio Awards 2022 - Bronze - Out of Home - Poster - The Lost Class, Change the Ref
Clio Awards 2022 - Bronze - Print and Out of Home Craft - Art Direction - The Lost Class, Change the Ref
Clio Awards 2022 - Bronze - Print and Out of Home Craft - Photography - The Lost Class, Change the Ref
Clio Awards 2022 - Bronze - Social Media - Multi-Platform - The Lost Class, Change the Ref
Clio Awards 2022 - Bronze - Social Media - Social Video - The Lost Class, Change the Ref
ADC Awards 2022 - Best of Show - The Lost Class, Change the Ref
ADC Awards 2022 - Best of Advertising - The Lost Class, Change the Ref
ADC Awards 2022 - Best of Interactive - The Lost Class, Change the Ref
ADC Awards 2022 - Designism Cube - Design for Good / Brand / Communication Design - Series - The Lost Class, Change the Ref
ADC Awards 2022 - Gold - Television / Film / Online Video / Online - The Lost Class, Change the Ref
ADC Awards 2022 - Gold - Video/Online Video - The Lost Class, Change the Ref
ADC Awards 2022 - Gold - Craft in Online / Mobile / Content Strategy - The Lost Class, Change the Ref
ADC Awards 2022 - Gold - Data Visualization - The Lost Class, Change the Ref
ADC Awards 2022 - Gold - Experiential Design / Guerrilla / Stunt - The Lost Class, Change the Ref
ADC Awards 2022 - Gold - Design for Good / Experiential Design - The Lost Class, Change the Ref
ADC Awards 2022 - Gold - Spatial Design / Installation Design - The Lost Class, Change the Ref
ADC Awards 2022 - Silver - Innovation / Television / Film / Online Video - The Lost Class, Change the Ref
ADC Awards 2022 - Silver - Experiential Design / Installations - The Lost Class, Change the Ref
ADC Awards 2022 - Silver - Design for Good / Spatial Design - The Lost Class, Change the Ref
ADC Awards 2022 - Silver - Design for Good / Photography - The Lost Class, Change the Ref
ADC Awards 2022 - Silver - Direct / Digital - Single - The Lost Class, Change the Ref
ADC Awards 2022 - Silver - Drone / Aerial - The Lost Class, Change the Ref
ADC Awards 2022 - Silver - Design for Good / Advertising - Series - The Lost Class, Change the Ref
ADC Awards 2022 - Bronze - Branding / Branding Systems / Identities - Digital - The Lost Class, Change the Ref
ADC Awards 2022 - Bronze - Art Direction - Direct / Single - The Lost Class, Change the Ref
ADC Awards 2022 - Bronze - Design for Good / Motion / Film Craft - The Lost Class, Change the Ref
ADC Awards 2022 - Bronze - Television / Film / Online Video / Online - The Lost Class, Change the Ref
ADC Awards 2022 - Bronze - Innovation / Direct - The Lost Class, Change the Ref
ADC Awards 2022 - Bronze - Motion / Film / Short Video - Series - The Lost Class, Change the Ref
ADC Awards 2022 - Merit - Craft in Writing / TV / Film / Video - The Lost Class, Change the Ref
ADC Awards 2022 - Merit - Innovation / Out of Home - The Lost Class, Change the Ref
ADC Awards 2022 - Merit - Craft in Motion / Film / Direction - The Lost Class, Change the Ref
ADC Awards 2022 - Merit - Direct / Digital - Series - The Lost Class, Change the Ref
ADC Awards 2022 - Merit - Motion / Film / Short Video - Single - The Lost Class, Change the Ref
ADC Awards 2022 - Merit - Branding / Branding Systems / Identities - Integrated - The Lost Class, Change the Ref
ADC Awards 2022 - Merit - Craft in Online / Mobile / Art Direction - The Lost Class, Change the Ref
The International ANDY Awards 2022 - GRAND PRIX, BRAVERY - The Lost Class, Change the Ref
The International ANDY Awards 2022 - GRAND PRIX, SOCIAL GOOD - The Lost Class, Change the Ref
The International ANDY Awards 2022 - GOLD, IDEA - The Lost Class, Change the Ref
The International ANDY Awards 2022 - GOLD, CRAFT - The Lost Class, Change the Ref
The International ANDY Awards 2022 - GOLD, RESET - The Lost Class, Change the Ref
The International ANDY Awards 2022 - GOLD, IDEA - Gerry’s Partisan Pizza, RepresentUs
AICP Awards 2022 - Concept - The Lost Class, Change the Ref
AICP Awards 2022 - Public Service Announcement - The Lost Class, Change the Ref
Radio Mercury Awards 2020 - Finalist - Best Use of Humor in a Spot - Bad Reviews, Progressive Insurance
AdAge Creativity Awards 2022 - Best Work For Good: Pro Bono/Non-Profit - The Lost Class, Change the Ref
Campaign US Power of Purpose Awards 2022 - Silver - Not-For-Profit - Gerry’s Partisan Pizza, RepresentUs
The Webby Awards 2022 - Advertising, Media & PR - Best Event Activation - Gerry’s Partisan Pizza, RepresentUs
The Webby Awards 2022 - Advertising, Media & PR - Best Use of Earned Media - The Lost Class, Change the Ref
The Webby Awards 2022 - Advertising, Media & PR - Best Video Campaign - The Lost Class, Change the Ref
The Webby Awards 2022 - Advertising, Media & PR - Best Cause Related Campaign (PR) - The Lost Class, Change the Ref
The Webby Awards 2022 - People’s Voice Winner - Advertising, Media & PR - Best Cause Related Campaign (PR) - The Lost Class, Change the Ref
The Webby Awards 2022 - People’s Voice Winner - Social - Public Service and Activism (Series and Campaigns) - The Lost Class, Change the Ref
Adweek Experiential Awards 2022 - Best Cause-Related Experiential Activation - Gerry’s Partisan Pizza, RepresentUs
Adweek Experiential Awards 2022 - Best Experiential Activation by a Spirits or Alcohol Beverage Brand - Vax Card-igan, Blue Moon